Willy Wonka, but AI

New week, new tech. We’re jumping straight into the deep end today, so let’s get right to what's cookin’. 🔥

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This link leads to one of the most interesting things I’ve seen in AI recently.

What’s cookin’? Netflix is using AI to recreate Gene Wilder’s voice for its new reality competition show Wonka’s The Golden Ticket, which premieres Sept. 23. The series follows 12 “Golden Ticket” winners and their partners as they enter a version of Willy Wonka’s Chocolate Factory and compete in games inspired by the 1971 movie and Roald Dahl’s original story. The AI voice was created with ElevenLabs and approved by Wilder’s estate, including his wife, Karen Wilder. It is part of a growing trend where AI companies recreate the voices of late stars for new entertainment projects.

🤔 Hunter’s take: This feels like one of those AI moments that is both technically impressive and a little uncomfortable. Approval from the estate matters, but it does not fully settle the bigger question: when does honoring an actor become reusing them? AI is making nostalgia programmable, and Hollywood is clearly paying attention.

What’s cookin’? Microsoft is launching Microsoft Frontier Company, a new business unit focused on helping large companies build and improve AI systems inside their own operations. Microsoft is investing $2.5 billion and embedding 6,000 industry and engineering experts with customers to design AI tools around real business goals, not just flashy demos. The idea is to help companies use their own data, workflows, and expertise to create AI systems that get smarter over time. Microsoft says these systems will be built on a trusted, flexible platform that can use different AI models from providers like OpenAI, Anthropic, Microsoft, open-source projects, or specialized industry models.

🤔 Hunter’s take: This follows the same pattern we just saw with AWS: big tech companies are realizing it does not matter how powerful AI is if businesses cannot actually implement it. The hard part now is not just building better models. It is getting AI into messy real-world workflows, protecting company data, proving ROI, and making the tools useful enough that employees actually use them. That is where the AI race is moving next.

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Hi — I’m Hunter, a PhD candidate whose work has appeared in major academic journals and popular tech outlets. I founded FryAI to make staying ahead of AI clear, accessible, and fun.